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The pop culture collision of Taylor Swift’s Eras, Beyoncé’s Renaissance tours, and the “Barbie” movie

The pop culture collision of Taylor Swift’s Eras and Beyoncé’s Renaissance tours along with the “Barbie” movie’s blockbuster release has made this summer one for the books. Beyond the money they are pumping into our economy, the trio represents something even bigger: a need for community.

“The summer’s major cultural phenomena have attracted audiences ready to go all out. Thanks to a wide range of social, cultural, and economic factors, it’s a season of hype as well as dress-up, fun, and freedom.”

After a long pandemic spent social distancing and working remotely, Americans are ready to make up for lost time, bask in a moment of pure joy, and be part of something bigger. 


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